Bieber bounces back with redemption album ‘Purpose’

Justin Biebers official album cover for Purpose. Used with permission under fair use.

Justin Bieber’s official album cover for “Purpose.” Used with permission under fair use.

Much awaited by Beliebers all over the world, after nearly two years — “the Biebs” is back, and better than ever.

Justin Bieber’s fourth studio album, “Purpose,” was released on iTunes Nov. 13 ending his musical hiatus since “Journals,” Bieber’s compilation album of December 2013. If Bieber’s first three albums were hits, then this one was a home run.

“Purpose” promotes a new upbeat feel to Bieber’s music, much different from the smooth R&B of his last project.

The first single, “What Do You Mean?,” was released Aug. 28 and within three weeks reached No. 1 on the Billboard Hot 100, making Bieber the youngest male artist to ever hit the top of the chart. The song’s beat is phenomenally catchy and full of bass making it the perfect song to rock out to in the car, or anywhere for that matter. An acoustic version of the song was added to the album as well, taking away the overshadowing beat to highlight the flawless vocals of the track.

His second single, “Sorry,” climbed to No. 2 on the Hot 100 after its Oct. 22 release. This track, like “What Do Ü Mean,” is another beat by Skrillex, backed up by strong vocals and lyrics by Bieber.

The final single before the album debuted was “I’ll Show You,” once again rendering a techno beat. The song was released with a music video shot on the breathtaking cliffs of Iceland.

The first official song on the album is “Mark My Words.” In the music video, Bieber opens with a verbal explanation of the album — he states that he got too caught up in the media the past few years and his downfall was not caring what anybody thought of him. He backs this up by showing a short video clip of him cussing at a paparazzi in March 2013. He claims that he has now refocused and found his purpose, hence the title of the album.

Immediately after the opening track follows the three singles, then “Love Yourself,” a smooth acoustic song co-written and vocally backed up by Ed Sheeran. The amusing lyrics describe a self-loving woman that Bieber tells to go love herself instead of vying for his because her interest is obviously strongest for herself.

Next is the least impressive track on the album, “Company,” an electronic R&B sound that isn’t too shabby itself, but its extremely repetitive, dull lyrics kill it. The line “Can we keep each other company?” gets old quickly enough to downgrade the song to the bottom of “Purpose.”

Nevertheless, Bieber brings it right back up with three tracks in a row featuring other artists.

“No Pressure” is relaxing and vocally heavy, unlike the other, beat-empowering songs. It bridges with a rap by Big Sean, the only other prominent artist on the album besides Sheeran.

The next song, “No Sense,” has a hip-hop feel the entire song, something Bieber doesn’t do often. The track features Travis Scott, a young, newly-emerging rapper.

Bieber produces a glorious duet with YouTube-born rising star Halsey in “The Feeling.” Their voices accompany each other beautifully to make for the best collaboration on the album by far.

The 10th track of “Purpose,” is a more serious song for a change. In the slow ballad “Life Is Worth Living,” Bieber sings about redemption and forgiveness, a major theme of the album.

The beat picks back up with “Where Are Ü Now,” a song released back in February to promote Jack Ü’s debut album. The song charted in the Top 10 of eight countries internationally.

The second and last not-so-impressive song of the album is another Skrillex production, “Children,” the most intense of their beats on the album. The song creates the total clubbing feel, which is strange due to the lyrics regarding changing the generation of kids today.

Finally, the song that gave its name to the album is the one that completes it. “Purpose,” is a song of praise that concludes with a long motivational, spoken outro, the same way Bieber begins the album.

The deluxe version of the album contains five more tracks, “Been You,” “Get Used To It,” “We Are,” “Trust” and “All In It.” To no surprise, the songs don’t disappoint. Ranging from alternative to pop, there’s sure to be something you’ll like on this bonus.

Through his lyrics, as well as the album cover, Bieber makes it obvious that his new music is an apology to his fans. Over the past few years, Bieber has received much negative spotlight from the media regarding his rebellious actions such as egging his neighbor’s house and driving under the influence. It appears that he took a break from music to reflect on his life and grow closer to God, religion being a strong theme throughout the album. If Bieber is asking for forgiveness through his music, he definitely earned it.

 

by RYLEA GILLIS